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Logical Toys is the preferred supplier of top quality educational toys and learning resources in New Zealand and Australia, since 1991.

Managed by husband and wife team Mark and Heidi Heyman (with able assistance from their school aged boys), Logical Toys operates from Auckland’s North Shore. 

All Logical Toys sales are supported through a network of sales agents and distributors throughout New Zealand. 

Our vision - to lift and expand the educational quality of toys and learning products for your children; and ours.

Our new and updated range has grown to include feature products covering:

  • Family and Teen fun games
  • Science and Construction
  • Environmentally friendly wooden toys                                          
  • Games and puzzles for all ages
  • Play products for children with special needs

    One of our long term goals is to offer valuable links and information about parenting resources; providing product information and suitability for special needs children, and impartial reviews on the latest educational toys - whether we sell them or not!   Please keep an eye on our site for regular updates.

    If you don't find what you’re looking for, please feel free to contact us directly.

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    Welcome and enjoy the journey!







Construction Toys


Art, Craft And Gifts

Science And Nature

Schools, Pre-schools, Music And Baby

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Contact Us

f-contact 09 414 4105


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